The social media app Instagram has relaunched its lite version of the app, which is supposed to be more data friendly. The Facebook-owned company will roll out it’s lite app in 170 countries.
The app was launched back in 2018 and in May of 2020 and later shelved by Facebook from the PlayStore (thinking the reason was to fix a lot that wasn’t good about the first one). Now, the app is getting a face lift with new features that require less data-intensive creation tools such as sending DM’s, record and post videos, GIF’s, Stickers, and text.
This new app is designed to provide people living in rural and remote communities with a high-quality Instagram experience using minimal data. All of us knowing parts of the world still don’t have powerful internet and some no internet at all. So such apps really help balance the shortfalls of our internet systems.
Instagram Lite was purely designed as the low size version of the main app Instagram. The first Instagram Lite app only required 573KB (kilobytes) and did not have any of the features that are now available in the new Lite app. The newly relaunched app will now require 2MB (megabytes), which is still way lower compared to the main app that requires 30MB.
The newly launched Instagram Lite will be available for Android users for now. Not yet confirmed when the IOS platform will get it. I think this might have something to do with the assumption that when you own an apple product you probably can afford data and live in an area with good internet coverage.
According to Engadget, the Instagram Lite team said that they were currently working on Dark Mode, a feature that users were requesting long before the app was released. And a feature that just makes almost all apps look elegant.
It seems that the Facebook-owned app is now following a trend that a lot of companies have been doing for a while now of launching smaller versions of their apps. In 2015 Facebook launched its Lite version of the main app, TikTok also followed with their Lite version in 2019, and Twitter also has their Lite version, so you can see how this is not a new trend but now more or less a default concept for the social media apps.
The main reason that these companies keep on launching the Lite versions of their apps, is to simply accommodate those users that are still using older phones that might have low storage space, have the older version of connectivity and or live in areas with low internet connectivity.